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Why Order Save the Date Cards?

17 Jan

Wedding Ring

Did you or any of your friends get engaged this holiday season?  According to new data released by the social media site Elite Daily,  Christmas Eve is the most popular day to get engaged, followed by Christmas Day and New Year’s Day. Facebook compiled data from more than 2.5 million users in an effort to uncover some of the patterns — if any — associated with modern engagements.  They also found that one-third of people get engaged between November and December, and the average age of newly engaged couples is 24.

So if the big question was popped, and if she said “yes!” then the next step is figuring out the perfect date and location for the wedding.  And, of course, it’s the right time to put together the guest list so you know that the possible locations you are considering will accommodate the number of guests comfortably.

Save the Date Cards

Maybe you are already in this process, determining where and when to plan that dream wedding.  If so, you might consider Save the Date cards.  These are cards that are sent to wedding guests well in advance.  They can be sent out normally 6-9 months before the event, and in advance of the invitation.  Sometimes the cards just have text on them and sometimes they have a photo of the bride and groom.  That’s just preference as both are wonderful options.

Why should you send out Save the Date cards? They are perfect to use if you have a lot of out-of-town guests, as they need time to plan their travel.  If you are planning the big day on a holiday weekend, such as 4th of July, Memorial Day, Thanksgiving, Christmas or New Year’s Eve, then a Save the Date is strongly recommended so your guests will actually “save the date” and not make other plans.

Why plan so far ahead?  Airline tickets are normally less expensive the earlier they are purchased so your guests will have time and details available to book travel if needed.  Also, if you can reserve a hotel ballroom and asking for a special rate for accommodations for your guests, then they will also be able to reserve a hotel room(s) in advance. On your Save the Date cards, if you have created a wedding website, you can list the address so your guests can find these details.

Save the Date cards are not, in any way, a substitute for a formal wedding invitation.  Normally on the save the dates, you would simply provide the wedding date, city of the wedding, and state that invitations will follow.  You would order one Save the Date per couple or family so that guest list is important to know at this point!

If you did create a wedding website, you are ahead of the curve. That’s a great place to, in addition to listing hotel information, list registry details, pictures of the bride and groom, provide tips of what to do when you’re in town, state whether the wedding is casual, semi-formal, black tie preferred, or black tie required, and other specifics.  If you don’t have that information available yet, no worries.  You can list that on accommodation cards when you send out the invitations 3-4 months before the wedding.

Happy wedding planning!

Best wishes,

Renee

 

 

Emojis are Everywhere

23 Jul

Emoji GIfts at The Stationery StudioEmojis are literally popping up everywhere.  They’re not just on your phones anymore!   Just visit any shopping mall and you can find emojis on pillows and other merchandise.   Last year, at least 250 brands created their own emoji keyboards. Sony is putting out an emoji movie soon, Pepsi is using emojis on soda labels, Luvs uses emojis on the diapers, Taco Bell and Burger King introduced an emoji keyboard, and Chevrolet wrote a press release in emojis.

I admit emojis are all pretty cute.  And everyone seem to love them.  Now you can enjoy your own adorable personalized emojis which will make them even more special!

We can put your name on emoji notepads, post-it cubes, stationery, thank you cards, invitations, playing cards, plates, cups and napkins.   They really put a smile on everyone’s face.  Not only are they super popular, but they are very adorable.

Enjoy your own personalized emoji items or consider gifting a set of adorable note cards or playing cards for a friend’s birthday!  Do you love using emojis?  What are some of your favorites?   The kiss, the tongue sticking out, sunglasses emoji, happy face emoji, the poop emoji, the crying with joy emoji?

Let me know which ones you love the best!

Have fun,

Renee

 

Stationery Imprinting Techniques

5 Mar

printYou may have noticed different printing terms used on our website and in the industry.  There are a number of different methods for printing stationery, invitations, business cards and more to achieve a particular look and feel.  One method is not necessarily any better or worse than another.  They are a personal preference.  But for those that love the world of stationery, here are some main details that differentiate between the mainstream printing styles.

Embossing
mar-printing-techniques-embossed-200x200The process to create an embossed image is to create a metal die of your imprint, whether your imprint is a name or monogram or design.  That die is pushed from the bottom up into the paper to create a raised image.  You can feel the image when you rub your hands over the stationery.  The note cards are done one by one for this special process.  You may have heard the term blind embossed, which simply means the imprint has no color, it’s simply the crisp imprint pushed into the paper stock.  Embossing can be on white or ivory paper stock but can also be on colored stocks.  Embossing creates an understated, elegant image perfect for everything from business use to social use.

Raised Printing known as Thermography
mar-printing-techniques-thermo-200x200The process of thermography was developed to achieve a less expensive version of engraving.  To create this look the imprint is printed on the paper stock with ink and, prior to the imprint drying, a very fine powder is sprinkled over it.  The paper is then placed in a heated oven to set the powder and dry the ink which leaves a slightly raised, slightly shiny imprint.  The powder is then wiped clean from the paper stock leaving a very sophisticated look and feel to the product.  The process of thermography is perfect for note cards, letter sheets, invitations, business cards and thank you notes for formal events, everyday social use and for business.

Flat Printing 
mar-printing-techniques-flat-200x200As its name implies, with flat printing the ink lays completely flat on the surface of the paper. It is the most popular style of printing and is used on almost all notepads, most holiday cards and many types of note cards.  Flat printing can create rich, stunning colors and patterns.  Flat printing can be done on either traditional offset printing presses or modern digital presses. It is neither raised like thermography nor depressed like letterpress. Flat printing can be used for everything from single color imprints all the way up to full-color photo reproductions. These printers are run by highly trained press operators to bring complex and colorful designs to life. With a desire from designers to print gorgeous full-color patterns and imprints now greater than ever, flat printing is the perfect solution.

Foil Stamping
mar-printing-techniques-foil-200x200Adding some shine to printed paper stock is referred to as foil stamping.  The process of fusing foil to paper can create beautiful accents on stationery, invitations and holiday cards.  For a touch of shimmer a metal die of the desired imprint is produced.   The die is used to push a thin sheet of foil into paper stock through a process of pressure and heat which leaves the desired foil imprint fused onto the paper.  Foil for this purpose is available in many colors. A real foil accent can add a brilliant touch to personalized items.  There are also many items which use a matte foil.  This technique is very useful for printing lighter colors over dark paper.

Letterpress
mar-printing-techniques-letterpress-200x200To create a letterpress imprint, a metal die is created and a specific type of quality soft cotton paper stock must be used.  The die is positioned in a special press for this process.  As the paper moves through the press, the ink color is pushed directly into the elegant, paper stock, from the top of the card down, to create a crisp impression and an elegant feel.  This is an old world process and requires a specialty printer to accomplish it correctly.  When you rub your hands over an item created via letterpress you will feel a depressed imprint.  Letterpress stationery, invitations and other items denotes personal and professional style.  The color, weight and texture of the paper are all part of the presentation. Letterpress items add a rich impression to stationery, business cards, invitations and more. Every sheet of stock is pressed individually for a subtle but exquisite touch of luxury.  Typically letterpress is done in one color imprint but a two color imprint is available which requires two metal dies and two passes through the press.

Engraving
mar-printing-techniques-engraving-200x200This is one of the oldest and most elegant methods of printing.  Specifically, engraving starts by creating a reverse etching of an image onto a copper plate. Then, ink is applied to the plate and paper is pressed into it, creating a raised image on the front of the paper stock.  The process of engraving can print gold, silver and other metallic ink colors, a light colored ink on a darker colored stock, or most any other colored ink on a lighter colored stock.  You can tell if an item is engraved as you can feel and see a slight indentation on the back of the item where there was pressure on the stock.  Engraving can be done on products from note cards to invitations business cards.  It is a manual hand-process.  Each time the stock is pressed, a new piece needs to be fed into the machinery by hand.  Engraved items will be more expensive than thermographed product as there needs to be a metal plate produced and, as mentioned, the printing process is manual.  However, plates can be used over and over again reducing that initial investment.  If you are someone who appreciates an elegant product, engraving may be a perfect option for you.

Best wishes,

Renee